ITMO University: #DigitalNative: 2020 Admission Campaign

ITMO University, a state-supported university in Russia, encouraged high school leavers to apply to the university.

2020s have changed the way high school graduates choose a university. Nobody wants to read thick catalogues anymore; they would rather watch a TikTok video. And higher education institutions have to respond to that. So does ITMO University, one of the leading research institutions in Russia and in the world, a trailblazer in numerous fields, from IT (a world record-holder in competitive programming) and robotics to life sciences and science art.

Being among Russia's top universities, ITMO strives to attract most talented school graduates, those with the highest average Unified State Exam1scores. However, the competition for best prospective...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands