High five to team Russia

Yandex, an Internet service provider, successfully connected the Russian Olympic Athletes with their fans back home through the development of a High-Five interactive app.

Campaign details

Advertiser: Team RussiaBrand: Team RussiaAgency: YandexCountry: Russia

Yandex is one of the largest internet companies in Europe, operating Russia's most popular search engine. We provide user-centric products and services to make people's life easier.

Games of the XXXI Olympiad is a real challenge for us.

Because

Rio is so far, and it's hard for fans to be there to support Team Russia

The athletes are far from home and desperately need support

Fans refuse to travel because they don't know whether the Team Russia will be approved for the competition or...

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