Airbnb India: Powering sustainable travel and women empowerment in rural India through home sharing

Airbnb, an online marketplace and hospitality service, launched a campaign to new members in India on home sharing, hospitality and quality standards.

Campaign details

Agency: Chase IndiaBrand: Airbnb India

Background

At Airbnb, we are committed to delivering magical travel through healthy tourism that is local, authentic, diverse, inclusive and sustainable.

Aligning Airbnb's vision with India's immense tourism potential, our Co-founder and CEO, Mr. Brian Chesky, met the Hon'ble Prime Minister Narendra Modi and shared how Airbnb envisions to support the government's Skill India Mission by creating 50,000 hospitality entrepreneurs (including at least 15,000 women), and providing comprehensive hospitality skills training in rural and underserved areas.

To create a robust homestay ecosystem and successfully empower rural communities, especially women, Airbnb...

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