Reteaua de sanatate REGINA MARIA: Internet's Residency Exam

REGINA MARIA, a private healthcare network, discouraged Romanians from self-diagnosing on the internet and highlighted the importance of visiting a doctor by using Google to take, and fail, the exam that future doctors were taking.

Client

REGINA MARIA The Private Healthcare Network is one of the most important healthcare players in Romania and leader in terms of quality services and medical expertise. With a national presence in 19 counties through 64 own locations and 290 partner clinics, the company offers complete services of prevention and treatment in their clinics, hospitals, maternities and stem cells bank, imaging &lab facilities for over 3 million patients.

So, naturally, their main focus is to take care of Romanians' health.

Opportunity & Research

In an effort to combat a real national habit, REGINA MARIA the Private Healthcare Network chose to...

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