Government of Valenzuela City: Project SAVE

The Government of Valenzuela City are saving lives by using outdoor advertising space to hang billboards and signs that double as rafts.

Campaign video: Government of Valenzuela City – Project SAVE

Credits

Media agency: Havas Ortega MakatiAd City Account Executive: Stephen OrtizArt Director: JM VillaflorBusiness Director: Rommell GarciaCEO of Havas Media: Hermie De LeonChief Creative Officer: Tony Sarmiento IIICopywriters: Tony Sarmiento III / Griffey De GuzmanCreative Director: Griffey De GuzmanDeputy Head Designer: Sugar Perez-AlcainEntries Manager: Tricci AlonzoHavas PR Account Director: Cid SantillanHavas PR Media Relations Manager: Jookie RadocHead of Ad City: Glaiza LuciaHead of PR:Char...

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