Street Grace: Gracie

Street Grace, a religious organisation in the US, raised awareness of child sex trafficking by using AI to intercept online predators.

Campaign video: Street Grace – Gracie

Read the full campaign case study

Selected creative: Street Grace – Gracie

Credits

Agency: BBDO AtlantaAccount Executive: Shannon CollinsAssociate Creative Director: Anna TaylorChief Creative Officer: David Lubars / Robin FitzgeraldContent Creator: John FainCreative Director: Mary O’KeefeCreative Technologist: Brandon JonesDirector Advanced Analytics and Data Science: Ray EdwardsGroup Creative Director: Craig MillerHead of Production: Marc CalamiaIntegrated Business Manager: Meredith ThornhillResearch Analyst: Viney SindhuSenior Director: Tami OlivaSenior Project Manager:Becky Ocampos...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands