McDonald's: Friends Wanted

McDonald's, a fast food brand, encouraged young people in Canada to apply for jobs with its campaign Friends Wanted.

Campaign video: McDonald's – Friends Wanted

Read the full campaign case study

Credits

Agency: Cossette Toronto / OMD TorontoAccount Supervisor: Vallerie TraitsesChief Creative Officer: Peter Ignazi / Cat WilesCreative Director: Jordan Hamer / Spencer DingleHead of Strategy: Max KeaneStrategy Director: Emily Lewis KeaneSVP, Managing Director:Kathy McGuire...

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