Pleegzorg Nederland: Emergency! 700 children in desperate need of foster parents

Pleegzorg Nederland, a foster care organisation, encouraged people in the Netherlands to consider fostering children by creating an online test and email campaign that shone a positive light on fostering and provided practical information.

Achievements

  • Helping 700 kids to get foster parents and a more stable and secure home!
  • We instigated a profound discussion within society about foster care and how it is possible that there are that many children without a foster home in our prosperous country
  • 2.825 sign-ups for foster parent selection (42% of yearly goal, achieved in 9 weeks, more than double the number of 2018)
  • Massive media attention, more than even before

Case

We instigated a intense debate in society for the need of kids without a proper home. We gave kids that need a new foster home, the attention...

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