The British Library: Everyone engaged - brining knowledge to the nation

The British Library surveyed 3000 people in the UK to understand its potential audiences better.

The challenge

The British Library gives the nation access to over 150 million items. It is the national library of the United Kingdom and one of the world's biggest repositories of knowledge. The Library's main stakeholder is the Great British public and so it is important the organization has a deep understanding of their perceptions of it.

Our approach

To meet these objectives, BDRC conducted an online quantitative survey in November 2016 amongst each of the Library's key audiences:

Our innovation

Using our expertise in data science, behavioural economics and the non-conscious, we conducted a survey that included the following:...

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Insights Team
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