Cinema in the 21st century
Alanna Cole-BakerMEC
The latest online survey into modern-day cinema habits gives a holistic idea of how people feel towards and are affected by the experience
Today there are approximately 770 cinemas in the UK. Thirty years ago, no one could have safely predicted that in 2013, cinema would continue to exist at all. Whereas during the Second World War and shortly afterwards, Britons went to the cinema about three times a month and box-office admissions were at a peak of 1.6 billion (in 1946), the proliferation of television in the post-war years led to...