LEGO Education SPIKE Prime: The building bricks to confidence in learning

LEGO, the toy company, increased awareness of its education programmes by launching global media events to showcase topics covered and how the programmes work.

Campaign details

Agency: LEGO Education

Whoosh. It's an unmistakable sound. The sound of LEGO bricks tumbling out of a box onto the floor. Once it happens, everyone within earshot is immediately excited – today we're building with LEGO bricks!

That whooshsound has been enthralling children and adults for more than 60 years, whether it's in a basement, a playroom, or a classroom. For almost 40 of those 60 years, LEGO Education has been creating boxes filled with LEGO bricks designed especially for classrooms, igniting the hearts and minds of children around STEAM learning. In fact,...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands