The Tillamook Co-op

This case study describes how Tillamook, a farmer-owned dairy cooperative from the Pacific Northwest in the United States, scaled their business across the West in 2015 by winning over millennial food lovers.

The Tillamook Co-op

Agency: 72andSunny LA

Summary

Hello from Tillamook, OR

Tillamook is a farmer-owned dairy cooperative from the Pacific Northwest. In 2015, they set out to scale their business across the West by winning over Millennial food lovers.

Young foodies today have a deep passion for all things delicious. And they don't just want to eat food, they want to be part of the change happening in it. Yet big food corporations don't let them have a say in the products they eat.

We recognized that our opportunity to win over food lovers was in Tillamook's DNA: they're...

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