Introduction
'Grounded: Growing conversations around mental illness', was a national campaign co-created by Janssen, the pharmaceutical company of Johnson & Johnson, in partnership with leading mental health patient groups Aware and See Change, to inspire conversations around the serious nature of mental illness in Ireland, reduce stigma and motivate those in need to seek help. Mental illness is regarded as a highly stigmatised disease in Ireland, proven by the fact that four in ten people in Ireland would conceal their diagnosis from their loved ones (See Change, 2017).
Objectives
Drive Janssen's profile as dedicated to improving mental illness in...