Insurance Fraud Bureau: The honest lie – cross-industry fraud communications

The Insurance Fraud Bureau (IFB), a non-profit company fighting insurance fraud, devised a series of interventions to lower the incidence of opportunistic insurance fraud in the UK.

Summary

Opportunistic insurance fraud occurs when otherwise law-abiding citizens submit false or exaggerated information during insurance application or claim processes to get a better deal for themselves. Estimated to cost the industry up to £1B a year in the UK alone, the Government-established Insurance Fraud Taskforce flagged behavioural economics as a potential research avenue in the fight against this largely undetectable crime. As part of a working group led by the Insurance Fraud Bureau (IFB), Dectech devised a range of theory-backed behavioural interventions and tested their effectiveness in a series of randomised control trials (RCTs). With this Behaviourlab®approach,...

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