Automakers are rapidly accelerating the development and marketing of electric vehicles (EVs), a shift propelled in no small part by climate change and legislative restrictions on emissions in many nations.
“The supply readiness is getting there,” Shekhar Deshpande, head of strategy/global accounts at Facebook, the social network, told delegates at MRS Impact, an event held online by the Market Research Society, the trade body, in March 2021.
While people are growing in eco-consciousnessoverall, the big-ticket nature of automotive purchases, uncertainty about vehicle efficacy and supporting infrastructure, and, frequently, an emotional attachment to...