Google’s big challenges: digital security, fake news and advertising quality

The event report looks at how Google is responding to what it sees as the major challenges facing the internet in 2017.

"It's still early morning on the web, we are the lucky ones – the majority of people still don't have internet access," observed Matt Brittin, president of EMEA business and operations at Google. He was speaking at IAB Interact, a conference held by IAB Europe in Amsterdam in May 2017.

"We're in more turbulent times," he continued. "Here we are in a world where we face terrorism, a structural refugee problem and political uncertainty."

This is the world Google, as a global company which seeks to grow its business as internet access grows, has to deal with. "At the...

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