"Our mission is to personalize and simplify the vacation experience for everyone," Arnold Donald, the President/CEO of Carnival Corp. – the world's biggest cruise-line company – told delegates at CES 2017 in Las Vegas.
"That's easier said than done, though. But it's actually much closer than you might think."
With Carnival's ten seafaring brands carrying 11 million passengers to 740 ports across the globe each year, the challenge of achieving genuine personalization is obvious, both from a technical perspective, and from the perspective of each customer's distinct, granular preferences. "We recognize that each guest...