How a family business can be transformed, how a business can be scaled from a local market to a global level during a pandemic, and what a brand can do to be the top-seller on Amazon, were three topics that George Hartel, chief commercial officer of the Supara Group, spoke about on day two of FUTR Asia 2021.
As the COVID-19 pandemic affects businesses worldwide, success will come to those who innovate by looking into e-commerce, as well as those who create new products and services.
Transformation
“To transform a business, you have to first recognise you have a problem....