Lund Halsey: Kontrol Command - Control Room Consoles

Lund Halsey, a control room designer and manufacturer, modernised its image to maintain its market share and increase sales in the UAE.

Design consultancy: LA DesignAdvertiser: Lund Halsey

Executive Summary

Lund Halsey is a well-established, successful company who design and manufacture premium professional control room and broadcasting solutions for international markets.

These are sold as interlinked systems and may be used in air traffic control rooms or for large scale process control. In 2015 they identified a number of serious potential risks to the business; firstly from high volume (cheaper) furniture manufacturers who modify their products to compete on a professional level and secondly from competitors offering more modern looking solutions, appropriate for the 'high tech'working environments. LH had...

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