Asia-Pacific's eating habits

This article discusses the differences in food preferences within Asia-Pacific. The Asia-Pacific region accounts for 40% of global food retail sales.

Asia-Pacific's eating habits

Darlene LeeIpsos Hong Kong

There are notable differences in food preferences within Asia-Pacific, from the popularity of exotic foods in Australia to the Japanese lack of interest in retro food brands.

Global demand for food and beverages has continued to grow despite macro-economic woes and Asia-Pacific has led this growth by far. In 2012, the Asia-Pacific food industry accounted for 2.75 trillion or 40% of global retail food sales, making it the largest food market in the world. According to a recent study by Deloitte, the rapid growth of the global middle class, driven principally by...

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