We Make - Autism at Work: We Make Brand System

We Make - Autism at Work, a brand that assists adults with autism, built its brand in the US by creating a logo, website, staff uniforms and office designs with imagery to convey its autism-friendly message.

Campaign Purpose

In the United States, 1 in every 68 children have been identified with Autism Spectrum Disorder (ASD). And every year, an estimated 50,000 of them become adults —and age out of fully-funded school-based autism services — forcing parents to scramble for resources or struggle to help their child enter the workforce. Unfortunately, real career opportunities are practically non-existent, while typical job openings demand employees with ASD do what most can't: adjust to traditional work environments.

Tony Lesenkyj, owner of a manufacturing business and parent of a son with autism, had an idea: create the first workspace designed around...

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Insights Team
Bray Leino

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