DBS Bank Ltd.: DBS Chilli Paneer 2

This case study describes an interactive film made by DBS Bank and Sapient Nitro, Chilli Paneer 2, which encouraged entrepreneurship and connections between digital users.

DBS Chilli Paneer 2

The interactive film about Ken, a young boy who comes to India, falls in love and opens his own restaurant. The film is shot from Ken's point of view and allows viewers to take decisions on Ken's behalf. As the film begins you see that Ken and his girlfriend Asha are feeling burnt out running their restaurant. They decide to take a break and as a viewer you choose what kind of break you wish to take: Adventurous or Ambitious. Both options take you to Goa but for different reasons. As you go along you are...

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