Point of view: Stepping into the future

This article looks at how an Indian brand, Lechal, has come to the forefront of the movement to integrate fashion and technology with its line of interactive haptic footwear.

Point of view: Stepping into the future

Anvar AlikhanJWT

We have seen consumer brands from Japan, Korea, China and Taiwan. But there hasn't been a global consumer brand out of India so far. That might be about to change, with Lechal, a brand of shoes that offers a unique combination of technology and fashion.

Lechal is the world's first interactive haptic footwear. In other words, the shoes are connected to a GPS system via Bluetooth, and can thus guide you to any given destination, automatically. All you have to do is wear the shoes and program your destination into...

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