Globe: A Star Wars experience for all

Globe Telecom, a telco brand, raised funds for Virtualahan, an organisation creating equal opportunities for people with disabilities in the Philippines by empowering them through raising donations via the Globe Rewards app.

Background & Context

Sustainability through creating a 'Globe of Good' has long been at the heart of Globe's purpose. And in its partnership with the Star Wars franchise, Globe has championed different social causes with the goal of converting advocacy into action in each of its campaigns.

In the latest Star Wars installment 'The Rise of Skywalker', the 'A Star Wars Experience for All' campaign revolved around the heartwarming story of 2 young boys creating a multi-sensorial movie experience for their hearing-impaired friend further driving the theme of social inclusion for persons with disabilities.

As over 1.44 million Filipinos with...

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