This article is part of the November 2022 Spotlight US series, "Solving the puzzle of retail media.” Read more
Read more in this Spotlight series
Spotlight US: Solving the puzzle of retail mediaGregory GrudzinskiWARC
Catalysts for change: Driving forces behind the changing face(s) of Retail MediaSeth MarquartLUCKIE
How challenger brands can leverage retail media networks – and whyJena PankratzRed Comma Media, Inc.
Beyond the big guys: Navigating the retail media market outside of Amazon and Walmart Jacquelyn Baker VMLY&R COMMERCE
Six insights into retail media that are...