New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey – Executive Briefing

This report sets out some of the features of a new set of emerging markets - Nigeria, Indonesia, Mexico, the Philippines and Turkey - the 'NIMPTs'.
  • All of these markets are experiencing economic growth and rising disposable incomes, and whilst poverty is still widespread, the middle classes are also growing.
  • There are big differences between these countries though, including differences in employment rates and life expectancy, as well as varying levels of retail development and internet use.
  • Despite instabilities, they are attractive prospects for companies facing stagnant demand in developed markets as incomes and demand grow....

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