Introducing Spott - Turn your content into Inspiration

This case study describes how the app Spott was launched in Belgium, offering retail inspiration for viewers and increasing the relevance and attractiveness of content.

Introducing Spott - Turn your content into Inspiration

Stephanie Scheller

Campaign details

Brand: SpottBrand owner: VTMLead agency: Oona PRCountry: BelgiumIndustries: Films & movies,Online retail,TV channels, services, programmes,Websites, online services, appsChannels used: Content marketing, Internet - general, unspecified, Mobile & apps, Social media, Television, Television - direct response, Websites & micrositesBudget: $500k - $1 million

Executive summary

There have been noticeable traces of a consumption pattern change in today's society that catalyses various trends in the overall approach of commercialisation and distribution of media. An identifiable component of this...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands