Castle Fine Art: Website

Castle Fine Art, a retail gallery group, increased e-commerce by redesigning the brand's website.

Executive Summary

Castle Fine Art approached us to design and deliver a new website for their 25 year old brand, to launch in parallel with a brand refresh and rename. With an established estate of over 30 galleries across the UK, strong Art Consultant sales teams in their galleries, on email and phone, and a website that delivered a digital catalogue. They recognised to build on their existing brand equity, reach and customer service they could offer customers the opportunity to complete their purchase online, delivering more engagement and conversion to purchase.

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Insights Team
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