Books that influenced me

Louise Nolder

Reveals the books that influenced Louise Nolder, global brand development director at Secret Escapes.

An ex-Abbott Mead Vickers BBDO senior strategist, Louise is the global brand development director at Secret Escapes. Over the past year she has helped develop the recent 'I shouldn't even be here' campaign through Droga5 London. She has spent over 15 years agency-side, as a senior planner, at Ogilvy and AMV BBDO, working on a range of brands including Dove, BT, Bird's Eye and Aviva.

1. The Famous Five: Five Fall Into Adventure

By Enid Blyton Published by Hodder Children's Books, 1997

I was addicted to Enid – bands of semi-feral kids using their pluck, gumption and galoshes to...

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