AND Digital Identity

AND Digital, a digital delivery company, redesigned its brand name and imagery to clarify its personality and attract new clients in the UK.

Design consultancy: ElmwoodAdvertiser: AND Digital

Executive Summary

Quirky start-up AND Digital builds digital products and teaches companies how to stay ahead in the digital era with on-site boot camps and classroom-style activities. Think product builder come digital Sherpa. They came to Elmwood three years after launch, as the team was having difficulty explaining exactly what they do. Essentially because their offering is a bit different from your standard digital start-up (but in a really good way).

This lack of clarity was making it difficult for them to stand out amongst some of the biggest players in the...

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