Campaign Summary
Drowning is the #1 cause of unintentional injury death in children ages 14. There are 5X a many non-fatal drownings than there are fatal ones, yet most parents have never heard that term.
Our goal with this campaign is to spark conversation that will help change the notion that "Drowning is always synonymous with death" in turn, creating awareness which will help saves lives and greatly reduce the global burden of drowning.
Still Not Out Of The Water aims to be a life-saving resource by educating parents and caregivers that drowning is a process that can be either...