WARC Webinar: Using mobile activation to increase purchases at retail

This webinar explains how to leverage purchase-based targeting with mobile location to drive more relevant communications at point of interest.

Presented by:

Jennifer Pelino (VP of Omni Channel Media for CPG Brands at 84.51°)

Related content

  • Topic page: Big Data
  • Topic page: Shopper insight
  • Topic page: Mobile and tablet
  • Toolkit 2016
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