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  • 18,000+ effectiveness case studies – the largest collection in the world

  • Best practice and trends exclusive to WARC

  • Truly global insights from 125 countries and 19 categories

  • In-depth analysis of 200 key advertisers. A category overview, their business operating environment and global consumer trends

  • Access selected research from 50+ partners, including Effie Worldwide, ESOMAR and Euromonitor

  • Client-only webinars and events with leading industry experts

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WARC Data Data
  • Daily trend analysis aside 2,500+ pre-formed charts, datasets and objective insights

  • Verified ad investment by medium and format in 97 markets since 1982, plus two-year forecasts

  • Net media spend across 19 product categories

  • CPM and cost per 100 GRPs by medium and target audience

  • ROI and media allocation benchmarks drawn exclusively from successful campaigns

  • Quarterly revenue, sales and consumption KPIs across a series of media owner profiles

  • Exclusive, expert analysis in our Global Ad Trends reports

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WARC Advisory Advisory
  • Tailored solutions targeted to your business needs

  • A partnered approach to deliver impactful outcomes via research, workshops and presentations

  • Unbiased and independent recommendations to meet your business challenge

  • Trusted advice from the brightest minds on marketing effectiveness topics

  • A global multi-category outlook across strategy, execution and measurement

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WARC Rankings Rankings
  • The ultimate, independent benchmark for marketing covering creativity, media and effectiveness

  • Benchmark your work against the world’s top 100 brands, agencies, campaigns and region

  • Learn from the best with exclusive analysis of what worked, why and how

  • Build your own bespoke Rankings tables by company type, category and region

  • Explore the library of 5000+ ranked campaigns spanning winning work from over 20 years

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