WARC Awards for Media: Effective Use of Partnerships & Sponsorships


The WARC Awards for Media are open for entries.

The Award will follow a Grand Prix / Gold / Silver / Bronze system. The jury will also nominate winners of the Special Awards that recognise specific areas of excellence.

The Awards are discipline-neutral and channel-agnostic. We encourage a broad spectrum of entries from media agencies, creative agencies, media owners, digital agencies and data specialists from all over the world. Entry is completely free and you can enter as many times as you like, using the entry form. You do not need to be a WARC subscriber to enter. To enter, submit your case study in just one category.

The deadline for entries is 5pm GMT 22 Sept 2021.

Read the Entry Kit Download the Entry Form

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2021 Judges

A judging panel of industry experts, chaired by Sarita Rao, President, Integrated & Partner Solutions, AT&T Business, will be reading the entries.

I’m excited to celebrate the best in partnerships and sponsorships advertising from around the world. The value of advertising is immeasurable as it is critical to bringing to life the stories of solutions and driving outcomes – and, just as importantly, to brands. It is an honour to be working with the WARC Awards for Media and their remarkable panel of judges to uncover and reward work which understands the power of brands joining forces to connect with global audiences.
Sarita Rao

Sarita Rao, Chair of the Judges, WARC Awards for Media 2021
President, Integrated & Partner Solutions, AT&T Business

Special Awards

Successful Sponsorship Award

for the best example of a brand effectively aligning itself with, for instance, an entertainment property or a sporting event

Effective Native Award

for the best example of a native campaign that helped a brand meet its business objectives

Collaboration with an Influencer Award

for the most effective partnership with an influencer appropriate for the target market

Previous winners

Rerank the Rich

There were 15 winning case studies in the 2020 competition, with Nuveen: Rerank the Rich, through MullenLowe US, Mediahub (US), taking the Grand Prix.


Chiara Manco

Chiara Manco
Commissioning Editor, Case Studies