MMA Smarties MENA Awards

Honoring innovation, creativity and success in mobile marketing.

Pampers: Hope Is Born

Selected Golds 2020

Pampers: Hope Is Born

Brand
Pampers
Agency
In-house
Country
Lebanon

Pampers donated one million nappies in Lebanon and raised the country's morale with its social media campaign #HopeIsBorn.

Snickers: Hunger Support Campaign

Snickers: Hunger Support Campaign

Brand
Snickers
Agency
Mediacom
Country
Kuwait / Saudi Arabia / United Arab Emirates

Snickers used facial recognition as part of its Snickers Hunger Support Campaign in the UAE, Saudi Arabia and Kuwait.

M&M's: Minis Are Back

M&M's: Minis Are Back

Brand
M&M's
Agency
In-house
Country
Saudi Arabia / United Arab Emirates

M&M's launched a multilingual, gamified mobile campaign in Saudi Arabia and the UAE to announce the return of its M&M's Minis.