Latest Trends

The Trends section brings together Warc trend analysis with material from trusted providers such as Euromonitor and The Futures Company to offer insights into trends affecting consumers, brands and markets. Browse the latest reports below – or use the left menu to view them by theme.

Warc Trends Reports

Looking for our series of in-depth Trends Reports?

Dec 07, 2016   Marketing | Media & Tech | Consumers

Toolkit 2017

Warc's guide to six major marketing trends for the year ahead

Non-subscribers can visit the landing page

More:

Dec 08, 2016

China in 2017

Consumers | Marketing | Geographies

Consumer trends set to shape marketing

Nov 29, 2016

Seriously Social 2016

Consumers | Marketing | Media & Tech

How social strategy can drive business results

Nov 01, 2016

Beyond soda

Marketing | Industries

New opportunities for sparkling beverages

Oct 28, 2016

The know-demand economy

Consumers | Media & Tech

Why brands need to rethink their interactions with consumers

Oct 25, 2016

Internet of Things

Media & Tech | Marketing

What we know about the Internet of Things

Oct 20, 2016

Through the looking glass

Marketing | Media & Tech

The brands that are using virtual reality to tell stories

Oct 03, 2016

Paid social

Marketing | Media & Tech

Ten trends driving change in paid social channels

Sep 25, 2016

Inside AI

Marketing | Media & Tech

What we know about Articifical Intelligence