Media Strategy Report

Insights from the WARC Media Awards

Download a free summary


WARC's 2018 Media Strategy Report analyses trends in media strategy, with lessons drawn from the winners of the WARC Media Awards.

The report is available to WARC subscribers.


Inside the report

The report includes chapters on:

  1. Effective channel integration
  2. Best use of data
  3. Effective use of partnerships and sponsorships
  4. Effective use of tech

Also included are summaries of all the winning case studies from the 2017 WARC Media Awards, including the Grand Prix winners Prospan for Best Use of Data, Deutsche Telekom for Best Use of Tech, Channel 4 for Effective Channel Integration, and M&Ms for Effective Partnerships & Sponsorships

Media Awards 2018

WARC Media Awards

The 2018 WARC Media Awards are open for entries.

The competition examines the insight, strategy and analytics that power effective media investment. The Awards are free to enter and there is a $40,000 prize fund for winning entries. Case studies are welcomed from any territory or discipline. You do not need to be a WARC subscriber to enter.