Warc Prize

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Warc Prizes

Warc's four annual prizes showcase the best in marketing communications. The Warc Prize for Innovation recognises innovation case studies in effective integrated communications; The Warc Prize for Social Strategy looks for examples of social ideas that drive business results; The Warc Prize for Asian Strategy rewards strategic cases in Asian markets; and the Admap Prize is an essay competition tackling key marketing issues.


Warc Prize for Social StrategyDoritos and AMVBBDO has won the Warc Prize for Social Strategy for its 'Mariachi' campaign in the UK

Further reading
Seriously Social: Effectiveness trends in social media campaigns
Admap Focus: Social Media's ROI


Warc Prize for InnovationNaked Communications and Art Series Hotels won the 2013 Innovation Prize with The Overstay Checkout.

The Warc Prize for Innovation 2012
Browse all the cases including the winning entry for the Romanian chocolate bar, Rom.


Warc Prize AsiaThe 2014 Warc Prize for Asian Strategy has been launched with a prize fund of $10,000 – enter your case study by 13th June.

Browse the 2013 entries
View the winning case from the Philippines Department of Tourism, as well as all the other entries.


Warc Prize for Social StrategyWarc Prize Social
11 Apr – Doritos and AMVBBDO have won the inaugural Warc Prize for Social Strategy for their UK 'Mariachi' campaign.

Warc Prize for Asian StrategyWarc Prize Asia
27 Mar – The $10,000 Warc Prize for Asian Strategy is now open to entries that showcase strategic thinking.


Admap PrizeA shortlist of 21 essays has been announced for the 2014 Admap Prize, on the topic of 'How Brands Are Built in the Digital Age'.

Admap Prize 2013
Browse the winning essays answering the question "Can brands maximise profits and be a force for social good?"


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