Tobacco

Marketing tobacco & anti-smoking brands

Tobacco


Design Business Association, Silver, Design Effectiveness Awards, 2015

This case study describes how an ultra-modern flagship store for Dunhill Tobacco of London enabled the brand to exceed all its sales targets.


Design Business Association, Bronze, Design Effectiveness Awards, 2015

This case study describes how cigar brand Davidoff Nicaragua used innovative design to build customer desire for a new brand of cigars in a market dominated by well-established players.


Euromonitor Profiles, November 2014
This Company Profile from Euromonitor provides key details and analysis of British American Tobacco, the owner of brands such as Kent and Pall Mall. Included is a strategic evaluation with key facts about the UK head quartered company, competitive positioning against comparative brands, and assessment of its position in the tobacco market.

Euromonitor Profiles, June 2014
This Company Profile from Euromonitor provides key details and analysis of Philip Morris International Inc, the owner of brands such as Marlboro, L&M, Chesterfield and Parliament. Included is a strategic evaluation with key facts about the US company, competitive positioning against comparative brands, and assessment of its position in the tobacco market.

Case Study

Swan
Design Business Association, Gold, Design Effectiveness Awards 2013

To defend market share, Swan, the roll your own (RYO) tobacco brand, needed a more engaging and contemporary look for its rolling paper line.


Gale American Industry Overviews, 2011
This paper provides an overview of the chewing and smoking tobacco and snuff industry in the United States. It gives a snapshot summary of the industry, with additional sections on its development, organisation and structure, current conditions and leading companies.

Gale American Industry Overviews, 2011
This paper provides an overview of the cigarette industry in the United States. It gives a snapshot summary of the industry, with additional sections on its development, organisation and structure, current conditions and leading companies.

Gale American Industry Overviews, 2011
This paper provides an overview of the cigar industry in the United States. It gives a snapshot summary of the industry, with additional sections on its development, organisation and structure, current conditions and leading companies.

Gale American Industry Overviews, 2011
This paper provides an overview of the tobacco farming industry in the United States, intended for sale to cigarette companies. It gives a snapshot summary of the industry, with additional sections on its development, organisation and structure, current conditions and leading companies.

WARC RECOMMENDS


COMPANY PROFILES

Tobacco

Data and analysis on the sector's major companies


ARTICLE FOCUS

Tobacco Products

Gale's overview of the global tobacco industry


CASE STUDY

Department of Health NHS Smokefree

How the UK took a new approach to an old problem