Consumer Trends

Warc's trend reports and regular trend digests combine with research from trusted providers like Euromonitor and
the Future Foundation to offer a unique insight into the current trends affecting consumers, brands and markets.
Browse consumer trend reports below - or use the left menu to browse other reports.

May 10, 2016   Marketing | Media & Tech

Connection Strategy Casebook

Insights from the Warc Prize for Connection Strategy. Visit the report landing page


May 12, 2016

Online shopping

Marketing | Media & Tech | Geographies

The evolution of online shopping: pricing, consumer trust and personalisation

May 10, 2016

Global luxury goods

Industries | Geographies

Trends from the global luxury goods industry

Apr 06, 2016

Wearable technology

Media & Tech

UK trends in wearable technology

Mar 31, 2016



Could crowdfunding change capitalism beyond recognition?

Jan 05, 2016

The Future 100

Marketing | Media & Tech

The major trends set to shape the global advertising landscape in 2016

Dec 03, 2015

Toolkit 2016

Marketing | Media & Tech

Six major marketing trends for the year ahead
Visit the landing page

Dec 02, 2015

Ad blocking

Media & Tech

An overview and analysis of the growing phenomenon of consumer ad blocking

Nov 12, 2015

Work-life balance

How work-life balance changes are affecting consumer needs