Warc Prize 2010

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The 2010 Warc Prize
for Ideas and Evidence

Rewarding the demonstration of innovation in effective integrated communications.

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Warc Prize 2010

Read how the healthy snack was transformed into a leading green brand and see why the judges called the campaign "stunning".

The winning team, interviewed here, was made up of agency, Juniper Park in Toronto, and Gannon Jones, vp, marketing.