Home > Case Studies > Awards > New Zealand Effies 2013
The Communications Agencies Association of New Zealand presents Effies winners that combine all the disciplines of a successful marketing program.
The Most Effective Agency of the Year award went to DDB.
DDB won one Gold Effie for its Too big to handle campaign for NZ Lotteries.
The top agency also took home 10 further Effies including the Silver-winning campaign for Westpac: Still Flatting?
Health Promotion Agency:
Changing Behaviour & Saving Lives
This campaign by DraftFCB New Zealand raised awareness of depression and the issues around it, and encouraged people to self-help.
A television ad and supporting media directed people towards a website, where a self-help tool was available.
Increasing the diversity of NZ Police
Boundary Road Brewery:
Making DIY Easy As