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Tobacco products

Industry Overview: Tobacco Products

This paper analyses the global tobacco industry. It provides an overview of the global tobacco products industry. The paper gives a snapshot summary, with additional sections on the industry's development, organisation and structure.

1A St James's: The spiritual home of Dunhill Tobacco

How a new flagship store for Dunhill Tobacco of London enabled the brand to exceed sales targets.

Understanding the e-cigarette revolution

The use of mobile qualitative research as a way of understanding new smoking rituals.

Tobacco advertising: the warning on the wall

Reflect on the past obstacles advertising regulations posed in the tobacco industry.
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