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Case Study

P/S, a popular oral hygiene brand in Vietnam, increased sales of its anti-cavity toothpaste by creating a mobile gaming platform targeted at millennial mums.

Case Study

Thrush cream brand Canesten broke category conventions to make its name synonymous with thrush, getting women to recall and ask for the brand by name.

Case Study

Fuel brand Shell launched a multi-media promo programme to drive top-of-mind awareness and boost fuel sale volumes in Hong Kong.

Case Study

Peruvian fruitcake brand Paneton D'Onofrio took a multi-platform approach to transform its Christmas relationship with Peruvians and secure sales growth.

Case Study

Vehicle brand BRP took an unconventional approach to publicise the launch of its latest model to a younger target audience, teaming up with pop culture icons to increase awareness and drive trial.

Case Study

Children's retailer Babyshop used a multichannel approach to redefine its brand strategy during Ramadan in the Middle East.

Case Study

Auto brand Volkswagen used a highly targeted campaign to reach football lovers outside traditional channels and moments, and increase its association with the sport.

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Wingstop, the global chicken wing restaurant chain hailing from Texas, boosted sales with a video campaign that targeted urban millennials celebrating 4/20 in the US.

Case Study

Audi built on its aspirational positioning as the best-selling premium car brand in Italy with an awareness event at Milan Design Week, designed by famous architect Hani Rashid and installed in Milan's famous Piazza Sempione, to target 'premium progressives'.

Case Study

Deodorant brand Rexona used precision targeting to reach heavy sweaters in Australia and smash sales targets.

Case Study

Sportswear brand Nike achieved an unprecedentedly successful launch of its Kyrie5 sneaker in China by taking the offline 'sneakerdrop' to the virtual world.

Case Study

Skincare brand Dove implemented a comprehensive campaign in Argentina to fulfil its brand purpose and effect a real change in society.

Case Study

India's leading television entertainment channel, Colors, generated buzz for a new-launch show in the Hindi general entertainment space by tapping into the youth market's romantic ideals about true, unconditional love.

Case Study

Car dealership Al Tayer Motors got its staff to create an art project from old car parts to showcase its dedication to service to drive brand preference in the UAE.

Case Study

Multinational Johnson & Johnson used a mobile-first strategy to relaunch its Baby line in Mexico.

Case Study

Telecom brand STC closed all of its stores for a day in a stunt to force customers to use its self-service apps in Saudi Arabia.

Case Study

Uniqlo opened its biggest store yet in Shenzhen, China, utilising every touchpoint on the store launch journey to increase sales.

Case Study

CIMB Bank Berhad adopted a multichannel strategy in Singapore to seize consumers' attention and make it easy for them to sign up for its services.

Case Study

By focusing on message delivery to only the most relevant potential consumers, food and beverage brand Knorr increased sales and improved advertising efficiency in Vietnam.

Case Study

Oral care brand Listerine relaunched itself as alcohol-free mouthwash leader in Colombia with a cross-media strategy focused on mobile.

Case Study

New water brand Good Mood majored on mobile in Vietnam to disrupt the market and build towards becoming leader in its category.

Case Study

H&M focused on digital to raise awareness of its brand and attract footfall for the opening of its first store in Colombia.

Case Study

Focusing on the Christmas holidays, Quebec Milk Producers implemented an innovative campaign, delivered through all media, to raise awareness and boost sales.

Case Study

Portioned coffee brand Nespresso used an approach that majored on mobile and personalisation to drive brand consideration and increase sales in Singapore.

Case Study

The Economist harnessed cultural relevance to gain reach and engagement among a broad audience during the World Cup.