Mumbrella360 2019
Sydney, 4-6th June 2019
Australia’s biggest media and marketing event with some of the most prominent names in the industry from Australia and around the world.
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Article •
A new study from the Melbourne Business School (MBS) and Massachusetts Institute of Technology (MIT) revealed a barrage of inefficiencies around adtech, particularly when it comes to third-party audience targeting.
Article •
Joining an in-house team can offer creative minds the freedom they need to solve problems and do good work, according to Dollar Shave Club ECD and ex-agency veteran Matt Knapp.
Article •
A study by Bauer Media Australia found "Defiant Women" aged between 50 and 64 are being ignored and misunderstood by brands.
Article •
Recommendations from Sydney-based CX agency The Works for brands as they develop voice search optimisation strategies.