ANA Multicultural Marketing & Diversity Conference

Miami, 04-05 November 2018
Shares best practices on topics such as marketing to diverse segments, measuring ROI of multicultural marketing plans and diversity and inclusion strategies.

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McDonald’s, the restaurant chain, has doubled down on multicultural marketing as seeks to be more nimble in this area.


Carnival Corp., a company that owns several cruising brands, has seen various beneficial outcomes from its commitment to diversity.


Procter & Gamble, the consumer goods giant, made a bold commitment to equality with “The Talk”, an ad based around the difficult conversations black parents are forced to have with their children.


Procter & Gamble, the consumer goods giant, is elevating multicultural marketing as it seeks to do good and drive growth at the same time.