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NRF Big Show 2014

New York, 12-15 January 2014
The National Retail Federation presents this flagship industry event, with examples of retail success and thought leadership.

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Article

This event report discusses how IBM, the technology giant, Fluid, the digital shopping consultancy, and The North Face, the outdoor apparel chain, have attempted to give ecommerce a more human touch.

Article

This event report discusses how Starbucks, the coffee house chain, is balancing automated tools and more traditional forms of insights-gathering as it seeks to consistently improve the customer experience.

Article

This event report discusses how beauty retailer Sephora has actively embraced the idea of “showrooming”, where shoppers examine products in store but compare – and often buy – them online.

Article

This event report discusses how Pinterest, the social content-sharing site, and similar platforms have influenced the strategy being pursued by Staples, the retailer, both online and offline.