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The Market Research Event

Nashville, 21-23 October 2013
Elevating the researcher to a strategic, consultative leader, with a focus on the business value of research and insights.

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Article

This event report explains the five key ways insights are crafted at Pernod Ricard, the alcoholic drinks company.

Article

This report focuses on the influence and technology habits of American children under the age of 16 - the 'Pulse' generation - based on insights from Disney Media's head of research.

Article

This event report describes the understanding UBS, the financial services company, has gained regarding changing consumer habits in the US and how this impacts on its products and marketing.

Article

This event report describes how Teach for America, the not-for-profit teaching recruitment organisation, targets millennials.