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Spikes Asia

Singapore, 15-17 September 2013
Creativity in APAC across marketing: talent management, consumer insights, and creativity in social.

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This report addresses the role and nature of creativity in the digital age. As social networks and similar platforms connect consumers across the globe, storytelling is taking on a more visual and varied role.


This event reports looks at the behaviour of "digital divas" in China. This group of female early-adopters makes up 18% of women who are now online in the country.