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CE Week

New York, 24-28 June 2013

The latest consumer electronics trends are discussed at the industry's mid-year meeting, conference and new technology showcase.

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This report covers a talk given by Scott Hudler, vp, global consumer engagement, Dunkin' Brands, about Dunkin' Donuts’ mobile initiatives in the US.


This event report from CE (Consumer Electronics) Week covers an address by Martha Wofford of Aetna, the American insurance provider, about how consumers are increasingly using mobile health tools on smartphones and tablets, and the opportunities this mobile healthcare trend provides to marketers.